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Insight

Why should behind the scenes (BTS) photography and videography share the quality of your final client deliverables?

For several reasons:

Authenticity: BTS content provides a glimpse into the genuine, unpolished side of your work, which can help build trust and rapport with your clients.

Transparency: Sharing BTS content demonstrates your commitment to transparency and helps clients understand the effort and craftsmanship that goes into your final deliverables.

Storytelling: BTS content can be used to tell the story behind your work, which can help clients connect with your brand and appreciate the value of your services.

Professionalism: High-quality BTS content reflects positively on your professionalism and attention to detail.

Be interested to know what you'd add or whether you agree or disagree with our thinking?

Images from a recent content project for JLR & Accenture Song

Production Company: My Perfect Cousin


Motion

Designing a Dream / Rich Colvill Legacy Driven 001
A compelling and engaging storyline beautifully shot, edited, graded & sound mixed by Farrance

Reporters Without Borders / The Prison Papers
The fight for press freedom and the need to amplify the stories of those who risk everything to expose the truth.

StarlingBank / James Nesbitt Voice Clone / 2024
We don’t need to be fearful of AI, we do need to understand and be educated about how it can be used to deceive.

Renault France / la R5VOLUTION / 2024
Stunning visuals & the music, wow!

I-D / Jasmine Jobson’s journey back to her roots
Sensitive publisher brand Partnership with Range Rover Evoque. Directed by Hector Aponysus.

Mk.gee / Alesis (Live)
Visceral & Refreshing.


Motionless

Franck Gérard
Visual artist, photographer and filmmaker
A designer of computer graphics for architecture for 20 years and a technology consultant, he started to showcase his personal vector graphics work on Instagram in 2020.

In less than 4 years, more than 300,000 followers have joined him. Visit Franck’s website for more information


From the Archive

Kruder & Dorfmeister
The K&D Sessions™, 1998
25yrs ago, this album of dub remixes blew my mind. They’ve recently released the album on vinyl, and will be playing live at the UK in May 2025. Visit the K&D Website for more details


On Rotation

Sound of Fractures
Scenes (Album) 2024
Spotify

Swim Surreal
In the half light (Album) 2024
Spotify

MPH
Refraction (Album) 2024
Spotify

Jamie
DrJamie Breaking Into.. (Mix) 2023
Soundcloud

Calibre
Waterworks Artist Mix #1 (Mix) 2024
Bandcamp





Alex Watson